Tuesday, December 29, 2009

Record Break Collection : 3 Idiots - Rs 100 Crore in Just 4 Days

Record Break Collection : 3 Idiots - Rs 100 Crore in Just 4 Days

Aamir Khan starrer comedy-drama 3 Idiots has created a record by grossing over Rs 100 crore in its first four days. Reliance BIG Entertainment, distributor of the film, released about 2,000 prints across 40 countries.

Based on Chetan Bhagat's bestseller Five Point Someone, the film has been produced by Vidhu Vinod Chopra and directed by Rajkumar Hirani.

"We are privileged to have been associated with 3 idiots and its immensely talented team led by Vinod, Aamir and Raju. The ramp-up to Rs 100 crore in four days is phenomenal and we are confident that the film will continue to blaze new records in the weeks to come," Amit Khanna, chairman, Reliance Big Entertainment, said.

Added Chopra: "Response has been overwhelming from all over the world. Aamir, Raju and I knew from the responses earlier on that people liked the film but this is something else? We have got reports from places like Australia that they have reduced Avatar shows and increased ours."

Released Friday, its box office collection has beaten the initial earnings of another Aamir starrer Ghajini, considered Hindi cinema's highest grosser till date, with 30 per cent more earnings till Sunday night.

"3 Idiots is the highest grossing Hindi film ever in Australia on its opening weekend. Similarly in the US, I have been given to understand that 3 Idiots would be highest ever for a Hindi film," said Chopra.

The paid previews of the movie also garnered over Rs 9 crore worldwide, above those of the paid preview collections of Ghajini that was Rs 7 crore globally.

The film, which reportedly cost Rs 80-100 crore, also stars R Madhavan, Sharman Joshi, Boman Irani and Kareena Kapoor in pivotal roles.

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